Cardiff · Great Britain
From competing on the world's biggest sporting stage to business, broadcasting and entrepreneurship, I've spent my life learning what it takes to perform, adapt and keep moving forward.
Brands Jamie has worked with
01Work with Jamie
Sport. Stories. Brands. People.
02Ventures
Businesses, ideas and ventures built around people, purpose and opportunity.
03The person behind the medals
I was adopted at six months old, and I've always been very open about how much that shaped the person I became. I was given an opportunity in life, and it's one of the reasons family, friendship and helping other people mean so much to me.
I love bringing people together. Whether that's athletes, a corporate team, a group of men talking honestly about life, or young people who've had a difficult start, I believe energy and encouragement can change what someone thinks is possible.
Sport gave me confidence, discipline and an incredible life. Now I enjoy using those experiences to help other people find some of that belief for themselves.
04Behind the camera
Jamie doesn't just appear in content — he loves creating it. From filming and editing to social storytelling, he understands how to capture the people, energy and moments that make audiences want to watch.
Available for brand content, social campaigns, event films and collaborative storytelling.
Content & Brand Enquiries
05Events & speaking
The conversations Jamie is best at are the ones that don't feel scripted. Elite sport, winning and losing, adoption, family, confidence, fitness, business, friendship and starting again — Jamie talks about the experiences that have actually shaped his life.
An interviewer, an audience and honest answers — sport, business, family, setbacks and the funny bits in between.
Conversation plus movement: a relaxed session on culture and confidence combined with an Olympian-led activity.
Warm, quick-witted storytelling from the track, the changing room and the television studio.
06About
Two very different careers.
I spent years chasing hundredths of a second. But some of the biggest lessons I've learned came away from the track. Fifteen years at the top of world athletics taught me about pressure, teamwork and what it takes to perform when it really matters — and it gave me moments I'll never forget: Olympic silver in Atlanta, World and European gold, and a British Indoor 400m record that still stands nearly three decades later.
When the racing stopped, the next chapter began. I moved into television — Question of Sport, Dancing on Ice, Celebrity Mastermind, and presenting for the BBC and ITV — and I didn't stop there. I've built and backed businesses across fundraising, fashion and wellbeing, from BidAid's charity technology to Crow & Jester tailoring and the Wellness Worldwide Club retreats.
What ties it all together is a belief in resilience, reinvention and honest conversation. Whether I'm speaking to a room of executives, working with a brand, or mentoring young people, I talk about the real stuff: winning, losing, identity, setbacks and how you keep moving forward.
This site is the best place to understand who I am, what I do now and how we might work together.
07Watch
The BAFTA-recognised documentaries.
08The record
Fifteen years at world level, and one mark that still hasn't been beaten.
09Gallery
Tap any frame to open it full size.
Testimonials
“We have used BidAid for the silent auction at several Hope and Homes for Children events, from very large gala events to small golf days. The process is extremely simple and efficient, enabling the easy creation of a fantastic silent auction site that is very easy for everyone to use.”
“Jamie has, without question, been fundamental to the success of the Jaguar Academy of Sport. His knowledge of the industry, coupled with an immense network of contacts, has been invaluable and continues to prove so as the Academy develops.”
“His authentic and enthusiastic presentation, like Jamie himself, was bubbling with energy from start to finish. Jamie had us laughing, and a few even shed a tear or two, throughout what was one of the best public speeches we've seen.”
11Work with Jamie
Speaking, presenting, brand partnerships or something interesting you think I should know about? Let's talk.
Contact
Jamie Baulch
PO29
376 Newport Rd
Cardiff
CF23 9AE
Cheryl Hicks — PA & Diary Manager
Handles Jamie's diary, bookings and enquiries.
